BREAKING: Worcester Warriors announce Company sponsor, Worcester Warriors confirm a 10 years contract deal with Chris Holland and Matthew Hole. Documentary released

 

Worcester Warriors Name Morgan Motor Company as Title Sponsor

Tuesday, June 17, 2025 – Worcester Warriors have confirmed a headline sponsorship deal with Morgan Motor Company, the iconic Malvern-based sports car manufacturer, which will become the club’s Title Sponsor for the 2025/26 season (warriors.co.uk).

Key Sponsorship Highlights

• The Morgan brand will appear prominently on home and away jerseys, throughout Sixways Stadium, and across all club digital platforms (warriors.co.uk).
• The partnership includes fan-focused initiatives, including matchday activations at Sixways and unique experiences at the Morgan Experience Centre in Malvern Link (warriors.co.uk).
• A co-branded Morgan x Worcester Warriors merchandise collection, featuring apparel and accessories, will debut soon (warriors.co.uk).

A Strategic Milestone

This agreement signals a major step in Worcester Warriors’ comeback to professional rugby after a three-year absence, while Morgan celebrates its 116th year with a reaffirmed focus on local engagement amid international expansion and new vehicle releases (warriors.co.uk).

️ Leadership Remarks

Christopher Holland, Worcester Warriors Chairman, said:

“This partnership reflects our ambitions moving forward. Morgan’s support reinforces belief in our mission and allows us to create shared moments of passion and pride for the region.” (warriors.co.uk)

Matthew Hole, Managing Director of Morgan Motor Company, added:

“As two organizations rooted in Worcestershire, this collaboration underscores our shared commitment to the community. We’re excited to create unforgettable experiences for both Morgan enthusiasts and Warriors fans.” (warriors.co.uk)

Club Progress & Future

• Following expulsion from the Premiership in 2022 due to financial issues, Worcester Warriors will make their return this September in Champ Rugby, the restructured second-tier league featuring 14 teams and playoffs (cityam.com).
• The club has already surpassed 3,000 season ticket sales, exceeding the average attendance seen at most second-tier clubs (cityam.com).

Worcester Warriors’ new partnership with Morgan Motor Company is a bold, community-focused alliance that blends local pride with shared ambition. From kit sponsorship to fan events and exclusive products, the collaboration underscores the Warriors’ resurgence and Morgan’s enduring legacy in Worcestershire.

Let me know if you’d like more information on the league structure, fan events, or the merchandise launch!